ADVERTISING RATES 2012
| Printing Rates |
1 Advert
Placement |
5 Advert
Placement |
10 Advert
Placement |
| Full Colour A4 |
R 18 150 ex VAT |
R 16 500 ex VAT |
R 15 000 ex VAT |
| DPS - Full Colour |
R 30 250 ex VAT |
R 27 500 ex VAT |
R 25 000 ex VAT |
| IFC/IBC - Full Colour |
R 19 965 ex VAT |
R 18 150 ex VAT |
R 16 500 ex VAT |
| Wrap Around |
R 18 150 ex VAT |
R 16 500 ex VAT |
R 15 000 ex VAT |
| Outserts |
R 18 150 ex VAT |
R 16 500 ex VAT |
R 15 000 ex VAT |
| Inserts |
1 page at A4 FC cost,
second page at black/white cost, thereafter 12 page
black/white to a maximum of 20 pages. Any after 20 pages
are free. |
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| Online Advertising:
The CVJA is reviewed online with 1 500 visits per
month. RSA represents 30% of these visits. |
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| Banner advertising up
to |
3 months |
6 months |
12 months |
| Advertising rate per month |
R 5 000 ex VAT |
R 4 500 ex VAT |
R 4 000 ex VAT |
| Non-Advertiser* rate per month
( * not placing simultaneous print adverts) |
R 7 500 ex VAT |
R 6 500 ex VAT |
R 5 500 ex VAT |
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| E-alerts |
5 issues |
1 issue |
|
| Sponsorship of content with
banner advert |
R 15 000 ex VAT |
R 20 000 ex VAT |
|
| *E-alerts are mailed to 2 000
Specialists and GP's plus 1 200 Authors and Reviewers of
the CVJA throughout Africa |
ABOUT THE CARDIOVASCULAR JOURNAL OF AFRICA
Medium
The only targeted specialist Journal in South Africa for the
cardiovascular community published in printed form and online as
a full-text electronic journal.
Opinion leaders
It reaches all specialist physicians particularly opinion
leaders in the field of:
- Cardiology - preventative & invasive
- Hypertension
- Paediatric cardiology
- Intensive - care nursing
- Lipidology
- Cardiovascular research
- Cardiothoracic surgery
- Laboratory and support staff eg. perfusionists, cath to
lab, ECG
- Vascular medicine
- Diabetes nuclear medicine, nephrologists
The Cardiovascular Journal of Africa is the only specialist
Journal in South Africa for the cardiovascular community, which
has INTERNATIONAL RECOGNITION:
- Publishes local South African original research,
together with case reports, clinical trials, reviews and a
section Drug Trends in Cardiology
- These articles are not paid for by the publisher
in any form, but are sent to the Journal for international
acceptance of the data and ideas
- The Journal offers reprints of pivotal articles
that are published
- Publishes new product releases and packaging shots
at no cost to the advertising / pharmaceutical companies
- Offers to cover and write up local CME Events for
the Journal at no extra cost to the advertising /
pharmaceutical companies
- Offers online access to full-text published
articles
Readership
- Members of SA Heart Association
- Associate members of SA Heart Association. (Intensive - care senior
nursing staff, teaching staff, cath lab technicians and perfusionists).
- Hypertension Society members
- Nephrology Association
- Cardiothoracic Surgeons Association
- Vascular Society of South Africa
- Registrars in Internal Medicine/Medicine
- Physicians
- All medical libraries in South Africa and major libraries of
universities with cardiovascular departments in the USA, UK,
Australia and New Zealand.
Circulation figures
- 2 000
- ABC audit within the SAMA.
- 70% specialist
TECHNICAL REQUIREMENTS
- Material can be provided via e-mail or on disc as
an open freehand file or in pdf format. The file can
be sent electronically on a dedicated ISDN line to
wendy.icon@wol.co.za
for attention: Wendy and marked for the applicable Journal
(CVJA or SAJDVD).
- Advertisements are printed by the Offset Litho
process. Material should be supplied in the form of litho
positives. The publication is stapled.
- The screen required for half-tone positives is
133.
- Charges for mechanical handling and preparation of
material are nett.
- Material for colour advertisements must be
accompanied by progressives.
- Advertisement copy may be changed as often as
desired.
- Please note that the illustrative material must
line up with the crop marks.
- Mechanical details:
Trim size: 297 mm x 210 mm
Copy - safe area: 260 mm x 180 mm
Column width: 84 mm (double column format) 55 mm triple column
format
Full - page bleed: 305 mm x 215 mm
Full - page type area: 260 mm x 180 mm
One-third page, horizontal: 90 mm x 180 mm
One-third page, vertical: 260 mm x 55 mm
Half-page, horizontal: 128 mm x 180 mm
Half-page, vertical: 260 mm x 84 mm
Two-thirds page, horizontal: 185 mm x 180 mm
Two-thirds page, vertical: 260 mm x 114 mm
Quarter page, horizontal: 65 mm x 180 mm
Quarter page, vertical: 128 mm x 84 mm
Double - page spreads material should be supplied in the
following sizes:
Bleed: 305 mm x 216 mm
Ordinary: 260 mm x 192 mm
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